Dubai Islamic Bank, the largest Islamic bank in the UAE, has launched an extensive reward campaign named “Festival 50,” offering prizes worth up to AED 10 million as part of its golden jubilee celebrations.
This initiative, open to both existing and new clients, serves as a way for Dubai Islamic Bank to express its profound gratitude to the millions who have supported its journey over the last fifty years and invites everyone to join as the bank enters a new chapter of continuous advancement.
The “Festival 50” campaign will run until the end of 2025 and is expected to be one of the most distinguished customer reward campaigns in the UAE. Each month, 50 lucky winners will be selected from four categories. The monthly draw will feature an impressive grand prize of AED 250,000, allowing customers to win ten times the balance in their accounts or based on their foreign exchange transaction amounts.
Sanjay Malhotra, Head of Retail Banking at Dubai Islamic Bank, stated: “Fifty years ago, we began building a banking institution that sparked an unprecedented movement, significantly transforming the sector with values of loyalty, trust, and progress. Today, the ‘Festival 50’ campaign embodies our way of demonstrating appreciation and gratitude to our customers for being an integral part of this inspiring journey. Whether you have been with us for decades or recently joined the Dubai Islamic family, now is the ideal time to grow and seize rewarding opportunities while sharing in our next phase—where progress continues with Dubai Islamic Bank.”
Malhotra further added: “This golden jubilee of our esteemed banking institution is not just a milestone for the bank but a moment of pride for our entire community. As we look towards the future, we remain steadfast in our commitment to providing valuable, innovative, and rewarding banking experiences, enabling our clients to be part of an ever-progressing future.”
Through the “Festival 50” campaign, Dubai Islamic Bank is transforming its founding anniversary into a collective celebration of success by offering rewards that reflect its deep appreciation for the trust and loyalty of its clients over the years. Customers will have the chance to qualify among the 50 monthly winners receiving exceptional prizes, which include:
• Salary Refund: 20 winners among individual clients with a monthly salary of at least AED 5,000 will have the opportunity to receive a full month’s salary refund of up to AED 60,000.
• Free Flight Tickets: 17 winners from personal banking and business banking clients with balances of AED 10,000 or those who conduct foreign exchange transactions of the same value will win flight tickets worth up to AED 30,000.
• Loan Installments/Card Balances: 12 lucky individual clients can win refunds on loan installments or card balances of up to AED 14,000.
• Grand Prize: This allows one individual client or business banking client to win up to AED 250,000 based on ten times their account balance each month or the value of a foreign exchange transaction.
The eligibility criteria for these prizes cover a wide range of banking relationships, including salary transfer clients, current and savings account holders in both individual and business banking categories, and clients benefiting from financing products such as personal loans, car financing, home financing, and covered cardholders, who will automatically qualify for exciting monthly draws.
The “Festival 50” campaign is a continuation of Dubai Islamic Bank’s celebrations for its 50th anniversary, which also unveiled a bold new corporate identity centered around the motto “Progress Continues.” Since its establishment in 1975, Dubai Islamic Bank has played a significant role in shaping the global Islamic finance landscape, currently serving over 5 million clients across seven markets worldwide, with assets exceeding AED 355 billion.