Google’s Contribution to the UAE Economy Reaches 21.8 Billion Dirhams in 2024

Google has released a report titled “The Economic Impact of Google,” produced by the research agency Public First. This report outlines how the company’s products, including Search, Maps, Advertising Tools, Google Pay, and YouTube, have supported individuals, local businesses, content creators, and developers in the UAE throughout 2024.

The report underscores the role that AI-powered tools and products from Google play in enhancing the daily lives and productivity of people and companies across the UAE, contributing to overall economic growth. According to Public First, Google is estimated to have contributed around AED 21.8 billion to the UAE’s economy in 2024.

Anthony Nakash, the general manager of Google in the Middle East and North Africa, noted that the journey towards the future of artificial intelligence in the UAE began in earnest in 2017, when the country appointed a minister dedicated to AI. This step reflects the government’s forward-thinking vision.

He added that he is impressed by the seriousness with which a clear national strategy is being developed, which includes skills development, infrastructure enhancement, and partnerships with leading companies like Google, all aimed at ensuring economic and social value.

Anthony Nakash explained that the report reflects Google’s commitment to accelerating the UAE’s ambitious journey toward a diversified economy driven by AI. Through strategic investments, local partnerships, and AI-powered tools, Google delivers significant economic value and empowers individuals and businesses in the UAE.

Google is equipping individuals in the UAE with digital skills. The report highlights that since 2018, over 430,000 individuals have been trained in essential digital and AI skills. In 2024, the Android and Google Play ecosystem supported the creation of 30,000 job opportunities in the UAE, as stated in the report.

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