The Sharjah Investment and Development Authority (Shurooq) has invited residents and visitors to enjoy exceptional summer experiences at its premier water destinations, as part of a seasonal campaign running until September 28, themed “Where We Share the Wonderful Summer Atmosphere.”
This campaign includes engaging activities, digital culture initiatives, special offers, and seasonal discounts across four main locations: Al Hira Beach, Khorfakkan Beach, Al Majaz Waterfront, and Al Qasba.
Shurooq’s seasonal campaign is rich with creative elements that refresh public spaces, featuring contemporary art installations, photo spots tailored for social media, and various interactive experiences. Highlighting these events is the “Spend and Win” program, which provides participants with chances to win exclusive prizes, enhancing the overall summer engagement.
Sheikha Al Shamsi, Senior Manager of Marketing and Corporate Communication at Shurooq, stated: “The strong turnout at our water destinations reflects the success of our long-term approach to project development, which focuses on enriching cultural experiences, facilitating accessibility, and enhancing community value, making Sharjah’s destinations places for daily connections and seasonal outings.”