The Sharjah Asset Management Company, the investment arm of the Sharjah Government, has launched the “Food Basket” initiative as part of its corporate social responsibility program. This effort aims to support underprivileged families in the emirate of Sharjah while promoting values of solidarity and compassion during the holy month.
Salem Al Madfa, CEO of Corporate Communications and Customer Experience at Sharjah Asset Management, stated, “This initiative represents our firm commitment to supporting various community segments. It reflects our dedication to embodying the values of giving, solidarity, and cooperation that are prevalent during the holy month of Ramadan and deeply rooted in the UAE community. We believe that enabling our employees to engage in humanitarian initiatives fosters a culture of shared social responsibility and contributes to creating a lasting impact that benefits the entire community.”
Al Madfa continued, “Throughout the year, the company prioritizes launching and implementing impactful initiatives that enhance our community presence and support sustainable development. This is achieved through effective strategic partnerships that serve diverse community groups and solidify our role as a responsible partner in development.”
The food basket contains 12 essential food and beverage items, carefully selected to meet the needs of families during the holy month. Company employees participated in the voluntary initiative to pack the food baskets, demonstrating a culture of giving and teamwork while reinforcing the concept of shared responsibility in the workplace. These efforts are in collaboration with the Sharjah Charity Association, which is responsible for distributing the baskets to deserving families, ensuring that support reaches those in need efficiently and in an organized manner.